Company Description
Private Label Specialist - Ladies Fashion Accessories.
Design, Development and S
RED FASHION MARKETING PTY LTDcing offices - China and India.
Our Customers range from Smaller Online and Bricks & Mortar Retailers to International Fashion Brands.
We customise Branding 5 to 50,000 units.
With the growth of Global Brands - the Private Label Business is critical in positioning your products
In a tough Retail Climate, shoppers are keeping their dates with malls only when there are rampant discounts. As a result, the fashion retailers are having to negotiate with brands and take a hit on margins. It is leading them to ramp up their private labels like never before. Investing more in the supply chain, they are ensuring their in-house brands come handy when it matters the most.
In-house brands/Private Label allow retailers to control price-points, retain margins and of course, experiment even when the consumer turns stingy.
In short - the Private Label assists in having better control of your margin.