STEEL ALBORZ INDUSTRIES COMPANY

Company Description

History of Perfection
Steel Alborz Co. (Private Held), founded 1992 in Iran, is one the leading manufacturer of Kitchen Appliance for domestic and international markets and the first holder of the National Standard of Iran in the kitchen sink industry.The Company started its activities with an annual capacity of about 200,000 pieces of sinks, using the most advanced machineries, in the city of Shiraz which could satisfy the domestic market demand at time. Thanks to advanced technology and modern scientific approaches in management and production affairs the company has managed to be considered as a respectable and particular quality brand in Iran and some other countries. Nowadays, Steel Alborz Co. has increased its capacity in sinks, hobs, hoods to more than 1.5 million pieces per year with over 200 different models; distributed in domestic market and more than 40 countries in Middle East, Far East, North America, Africa and Oceania.
In order to achieve the company's main goals, such as high-end quality products and the best customer-oriented organization, Steel Alborz Co. essentially started to apply the stainless steel sheets such as 304. Additionally these sheets are more silken, more flexible and stretchable and more resistant against acids and alkalis.
Due to some limitations in the process of kitchen sink with diversified designs, the company decided to implant another factory called "Khorram San'at" in order to manufacture STEEL ALBORZ INDUSTRIES COMPANYlded (Fantasy) sinks.
On the other hand, the production procedure and the variety of molds make the diversification of forms and dimensions of sinks possible. Besides, some designs of various models are exclusive to Steel Alborz Co. and represents concept of uniqueness of the company's products. Research and Development Dept. (R&D) constantly initiates appropriate projects in order to improve the quality and capacity of production; Quality Control Dept. (QC) is responsible to inspect products using most advanced technologies.
In order to achieve customer-oriented principles, Steel Alborz Co. has implemented the "Quality Management System" (QMS) in the organization and managed to obtain two valuable certificates of ISO 9001:2000 standard series issued by International Certificatory of Italian IQNET and British MOODY.
Steel Alborz Co. as a leading company in manufacturing stainless steel sinks in Iran and Middle East has managed to provide general and specialized stainless steel demands of domestic industries due to a strong and coherent trading network to communicate closely with top manufacturers of stainless steel in the world. Therefore, the orders are made accordingly to world standards and after identification and assessment of public demands they will directly and immediately supply to domestic consumers.
Steel Alborz Co. was awarded as one of the top 10 brands in The Iranian Construction Industry Festival and for the second consecutive year was elected among top twenties in The Top 100 Brand Festival of Iran and was the solely elected brand from Kitchen Appliance Industry. Steel Alborz Co. has been certified as the Exemplar Provincial Exporting Unit in different years, last of them 2012; and also has managed to be Exemplar National Exporting Unit in 2006..
Some factors such as quality, diversification, after-sales services, customer-oriented principles, extensive distribution network and compliment with international standards and close relationship with kitchen appliance manufacturers around the world can be considered as the main factors in the Steel Alborz Co.'s branding.
The constant passion in innovation and meeting the highest standard both in production and services for the consumers as well as European ISO Certificates and various Originality Under-Licenses is the new era of perfection in the history of Steel Alborz Co.